Davide Mancini-David Quotes Typography Wall Decoration

At Design Interviews

Interview with Davide Mancini : Frank Scott: What is the main principle, idea and inspiration behind your design?. Davide Mancini : The inspiration come from the meaningful quotes of David Ogilvy who founded one of the most famous advertising companies in the world. This type exploration intends to recall his distinctive point of view and his unique tone of voice. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. Davide Mancini : The inspiration come from the meaningful quotes of David Ogilvy brought back to life trough the style of classic typography with a contemporary twist. .Frank Scott: How long did it take you to design this particular concept?. Davide Mancini : It took many many hours of work. The whole project took around 2/3 weeks. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. Davide Mancini : This project was made as decoration inside the Ogilvy & Mater office in Milan and also as self promotion. .Frank Scott: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?. Davide Mancini : No, it was produced just for Ogilvy & Mater office in Milan. .Frank Scott: What made you design this particular type of work?. Davide Mancini : It was commisioned by Ogilvy & Mather Milano and I was honored to recall David Ogilvy's distinctive point of view and his unique tone of voice .Frank Scott: Where there any other designs and/or designers that helped the influence the design of your work?. Davide Mancini : It took me a long research session to explore different styles and approaches. .Frank Scott: Who is the target customer for his design?. Davide Mancini : Bothe agency clients and employer. .Frank Scott: What sets this design apart from other similar or resembling concepts?. Davide Mancini : The right balance between all the elements, it's classy emphatic way. .Frank Scott: How did you come up with the name for this design? What does it mean?. Davide Mancini : It was the easiest part. .Frank Scott: Which design tools did you use when you were working on this project?. Davide Mancini : Pencil and paper for the draft and then Illustrator for the final realization. .Frank Scott: What is the most unique aspect of your design?. Davide Mancini : The most unique part is the right balance between all the elements. The quotes expressed in a classy emphatic way but also easy to read. .Frank Scott: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?. Davide Mancini : I work with a specialized printer to realize the serigraphy print on vinyl film. .Frank Scott: What is the role of technology in this particular design?. Davide Mancini : The technology here is mainly in the print method .Frank Scott: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?. Davide Mancini : No, It's influenced by David Ogilvy's quotes .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. Davide Mancini : The most difficult par was to find the right balance between all the elements. To bringing up the quotes in a classy emphatic way but also easy to read. .Frank Scott: How did you decide to submit your design to an international design competition?. Davide Mancini : I was suggested. .Frank Scott: What did you learn or how did you improve yourself during the designing of this work?. Davide Mancini : I improved my skills on type design and type composition. .

Davide Mancini-David Quotes Typography Wall Decoration Images:

VIA: http://www.design-interviews.com/design.php?ID=45341

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