Pro Re Nata-Cosmetic Brand Identity & Package Design by Plusx and Katalyst

Plusx and Katalyst Shows The Pro Re Nata Cosmetic Brand Identity & Package Design

PlusX and Katalyst, the creative mind behind the award winning work PRO RE NATA by PlusX and Katalyst explains, The name of the brand “PRO RE NATA”, a professional term used by doctors and pharmacists in prescriptions, means ‘as needed’ or ‘as the situation arises’. Overall design, such as labels and typography, is executed in a way that reminds of the ‘prescription’ to firmly establish the identity of a bioceutical skin solution brand that embodies the professionality of doctors. The logotype of PRO RE NATA, designed with Humanist Sans, which exists in between Sans Serif and Serif, conveys the modern and prestigious brand image. .

Pro Re Nata-Cosmetic Brand Identity & Package Design by Plusx and Katalyst Images:

VIA: http://competition.adesignaward.com/design.php?ID=65503

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